Lufian FW25-26
The Lufian Fall/Winter 2025–26 campaign, for which Department Visual handled the creative concept and production, transforms Lufian’s urban elegance into a timeless narrative within an atmosphere where light, architecture, and modern silhouettes intersect.
Production & Creative Direction: @departmentvisual
Photography: @serkanemiroglu
Producer: @sevgizyildiz
Photography Assistant: @metincetin_
2nd Assistant: @onuratlgn11
Videographer: @ekremcanbulut
Video Editor: @mehmet.cosar
Styling: @lufianturkiye team
Makeup Artist: @barisyilmmaz
Hair Stylist: @ibrahim.junior
Models: @davidtrulik @pau.ramis @naja_kirk @angie_maciolek @seppeleonard
Agencies: @kultmodels @sightmanagement @lemanagement @modelwerk


























Lufian SS25
We crafted the full visual world for Lufian SS25, blending clean elegance with digital surrealism.
Shot entirely in a digital studio, yet it feels more real than reality itself.
A mood. A moment. A fully Department Visual production.
Client: @lufianturkiye
Production: @departmentvisual
Photography: @serkanemiroglu
Producer: @burcakkalbent @baristosn
Photography Assistant: @metincetin_
2nd Assistant: @gkhankahrmn
3th Asisstant: @onuratlgn11
DOP: @oguz.gln
Film Edit: @egeba_e
Styling: @lufianturkiye
Makeup Artist: @akbulutmurat
Hair Stylist: @nurisekerci
Models: @valtrees @maxbarczak @andrea_quaranta @maary_dmitruk @pola.lachnik
Agencies: @selectivemgmt @successmodels @supa.worldwide @modelwerk


























LUFIAN E-COMMERCE








Lufian FW25
Department Visual brought Lufian's FW 24/25 campaign of modern city to life in Ankara City. Our production team crafted a narrative around unique facets of urban living and work. With a focus on capturing the effortless flow of contemporary style, Department Visual blended the energy of the cityscape with refined visuals, showcasing how fashion seamlessly integrates into the pulse of today’s urban environment.
Client: @lufianturkiye
Production: @departmentvisual
Photography/Film: @serkanemiroglu
Producer: @burcakkalbent
Photography Assistant: @metincetin_
2nd Assistant: @mustafaberber
3nd Assistant: @onuratlgn11
DOP: @egeba_e
Film Edit: @egeba_e
Camera Assistant: @emirhansenogluu
Styling: Lufian Team nuray_kilic_65
Makeup Artist: @hakankulturofficial
Hair Stylist: @feritbelli
Production Assistant: mahmutylldirim
Models: @charlotte_nolting @tom.hughes__ @ivo_balde @valtrees
Agencies: @modelwerk @damanmgmt @supa.model.management





Lufian SS24
Endless views with Lufian SS24
Client: @lufian
Photography/Film: @serkanemiroglu
Styling: Lufian Team @nuray_kilic_65
Makeup Artist: @m.perilhou
Hair Stylist: @talatkivrak
Models: @marcobellotti1 @dan_hyman @aktlnkerim @nastyasummer @tanksmanagement @snoopmodels @sightmanagement @kultmodels
Production: @departmentvisual
Creative Director: @serkanemiroglu
DOP: @emir_barut @oguz.gln
DOP Assistant: @zahidcandir
Film Edit: @egeba_e
Producers: @serveteskindekor @llvador @aaysebeyazay
Photography Assistant: @metincetin_ @barisgorkemgunaltay @m.cankoca




Lufian F/W23-24




LUFIAN SPORTSWEAR S/S22


LUFIAN S/S20


LUFIAN S/S19

LUFIAN F/W18-19

LUFIAN FALL 17


LUFIAN S/S16

LUFIAN S/S15

LUFIAN S/S13

